Blockchain for Enterprises: Beyond the Hype

Blockchain has a marketing problem. Between the crypto hype and the NFT bubble, it is hard to see the legitimate enterprise use cases. But they exist - and some are transforming industries. Here is what actually works.

Supply Chain Transparency

Tracking products from manufacturer to customer with immutable records. Walmart, Maersk, and De Beers are using blockchain to verify authenticity, reduce fraud, and provide end-to-end visibility. This is where blockchain shines: multiple parties, low trust, high stakes.